Showing posts with label Logo Design. Show all posts
Showing posts with label Logo Design. Show all posts

Thursday, June 14, 2012

Layout Design: CMS Program


Previously posted was the new California Masonic Symposium branding/logo. As the first session of this yeas symposium is getting closer it was time to design the program. Although there are two sessions, June and July, the same program will be handed out at both.

To keep with the branding the color scheme of the program stayed consistent with the logo through the program. This year had a few more speakers which turned the program into a tri-fold rather than half-fold, like previous years.





Tuesday, April 10, 2012

Logo/Branding Design: CMS

The Masons of California offer a number of different educational materials, classes and seminars for our members. Each year we put on a Symposium that has a different topic related to Masonry each time. This year, the organization thought it would be a great idea to add some sort of logo/branding to this part of our programing.


Since the Symposium is organized each year it needed to be adjustable, modern and visually appealing to our older members. The simple design I came up with, shown below, is easy to read and gets the messaging across as to what and where the current years Symposium will take place.



Wednesday, April 4, 2012

Logo Design: Masters and Wardens Retreat

Masters and Wardens retreats is an event that the Grand Lodge staff put on to get the members excited about the new programs we are doing for the year and to provide them with information to take back to their lodges.


I wanted it to be simple and something that can be used in the coming years. We wanted it to be a logo that our members would remember as well as recognize it without any other content. The color of scheme can change over the years without having to change the logo just by switching the banner palette.


This logo will be used for online and printed marketing materials....more to come.



Friday, March 30, 2012

Logo Design: LMCP

LMCP is the Lodge Management Certification Program for the Masons of CA. The program has been part of the organization for a few years but has never really been branded with a specific logo or look and feel. When starting the design process I had to keep in mind that the members wouldn't know the program just by LMCP, but I wanted it to be simple.


The final design, seen below, is simple, colorful and easy for older members to read. LMCP is the main headline; because we want our members to start recognizing what it stands for so future rebranding doesn't need to include the entire program title. The branding was launched in the middle of March to promote this year's program.




Tuesday, November 22, 2011

Logo Design: C2 101

During one of my Master's courses we had to create a concept for a web application that either currently existed or was not yet developed. I wanted it to be interesting to college students and people who would actually make good use of its functions. I couldn't think of anything better or useful than a cooking blog where college students could post simple recipes for other students and friends (we all remember what it was like having to cook in college...simple and less dishes was the way to go or delivery).


Continuing to develop the application I decided it would be a great idea to have it be interactive, allowing users to create a personal profile and be integrated with social networking sites.


Before getting to far into the development stage I wanted to create a simple logo for the cooking blog that would attract to my target audience. After many sketches, digital comps, and showing it to some friends I came up with the following design. The color scheme is subtle and not so over powering since my idea was to make the main focus of design be on typography.